My Roles: Print Manager ★ Illustrator ★ Poster Designer ★ Collateral Creator
Through my graphic design internship at the University of West Florida (UWF), I had the opportunity to design the promotional content for the Department of Theatre's 2018 production of The Skin of Our Teeth. The Director of UWF's Center for Fine and Performing Arts (CFPA) acted as my supervisor but ultimately gave me free reign as to how the poster would ultimately look.
I played with a several rough design options including: one inspired by a Bauhaus poster, a door with characters trying to get in, a book being washed away by a flood, one inspired by a cave painting, the play's actual script, characters popping out of the play's script and, finally and most importantly, a book house.
Given the overarching importance of knowledge in the play, the book house was ultimately chosen. I did a rough digital illustration which I expanded through traditional illustration. I tweaked it some more till I was finally happy with the basic line work.
The director wanted a plastic, artificial look akin to the Duracell Plastic Family, The Puttermans. To achieve this look, I printed off the line drawing and colored it with colored pencils for texturing. After tweaking the colors slightly, I added a plastic wrap filtered version which I masked and fused with the colored pencil layers.
In the end I printed and trimmed a total of 180 regular 11x17'' posters and 10 large 24x36'' posters for display boards.
In order to remain faithful to its insane nature, I tried to include as many visual references from the play as possible.
My poster design was adapted for the program of which 600 were printed.
Stemless Wine Glasses
At the concession stand during the two intermissions of every performance they sold limited edition stemless wine glasses with the book and mammoth line work.
Alternate Limited Run Poster
In honor of the production's final week I made a bonus, limited run poster. It depicted the mammoth crashing through the UWF Center for Fine & Performing Arts building 82's ticket booth. A total of 20 posters were produced and hung around building 82.